Natural Colorants
Natural colorants are pigments derived from plants, animals, or other natural sources. These colorants are free from artificial additives and are commonly used in the food and beverage industries to enhance product appearance and maintain a natural and healthy impression.
Benefiting from Champion’s expertise in OEM and ODM services, plus a wide range of raw ingredient supply network, we provide top premium-quality natural colorants in bulk and offer comprehensive counseling, from market insights to formulation and dosage forms.
Why switching from "Synthetic" to "Natural"?
As global food safety awareness rises and more new announced regulations, synthetic colorants often face increasing scrutiny and restrictions. Champion is dedicated to help companies achieve a smooth transition to natural alternatives while ensuring full regulatory compliance.


Global Regulatory Trends and Labeling Restrictions:
- Clean Label and Consumer Trends: Consumers against "artificial additives" is growing annually. Transitioning to natural ingredients has become a strategic necessity for competing in both local and international markets.
- Mandatory Warning Labels: Under EU Regulation (EC) No 1333/2008, foods containing specific synthetic colorants must carry a warning label stating: "May have an adverse effect on activity and attention in children."
- Regional Bans and Category Restrictions: As the U.S. and EU tighten restrictions on synthetic dyes, we offer the technical expertise and regulatory verification needed to ensure your products are export-ready and 'Clean Label' compliant.
Natural Colorant Portfolio:
| Red Series |
Red Cabbage, Red Radish, Purple Sweet Potato, Purple Carrot, Elderberry, Lac Color, Cochineal, Beni-koji, and Beetroot.
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Yellow Series
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Gardenia Yellow, Carthamus Yellow, Riboflavin, and Marigold. |
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Orange Series
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Paprika, β-Carotene, and Annatto. |
| Blue Series |
Gardenia Blue, Spirulina.
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Green Series
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Formulated blends of Gardenia Blue with Gardenia Yellow or Carthamus Yellow. |
| Purple Series | Formulated blends of Gardenia Blue with Lac Color or Gardenia Red. |
| Brown Series | Cacao. |
| Black Series | Vegetable Carbon. |
Synthetic vs. Natural Colorant Alternatives
| Synthetic Colorant | Typical Hue |
Recommended Natural Alternatives
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Erythrosine
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Cochineal, Red Yeast Rice, Beetroot Red | |||
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Allura Red AC
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Paprika, Anthocyanins, Lycopene | |||
| Tartrazine | Gardenia Yellow, Curcumin, Carthamus Yellow | |||
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Sunset Yellow FCF
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Paprika, Carotenoids, Annatto | |||
| Brilliant Blue FCF | Spirulina Blue, Gardenia Blue | |||
| Indigo Carmine | Gardenia Blue + Red Colorants (e.g., Anthocyanins) | |||
Available Dosage Forms

Ideal for beverages,
jellies, and syrups.


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Vegetable and Fruit Powder
Natural vegetable and fruit powder for tasty supplements, food or beverages. Many flavors, from Acai to White Grape.














